Transparency about the food's origin, content and quality
Safety at all levels
The food tracking tool IBM Food Trust is a secure tracking hub that facilitates the aggregation of all relevant data, certificates, documents, and the like. Information and data are stored in blockchains that cannot be changed or tampered with, and the data is only available to approved members in the network.
The members own the information
The manufacturers in the tracking chain decide what information is located in the chain and they own their own data . A member of a block can provide data to multiple members of other blocks.
Food safety
Data sharing provides increased transparency, value and knowledge for all members in the tracking network. This information is then shared to the consumer who get information about which fjord the fish is from, when it was fished, medication, what it has eaten and its entire journey from fjord to table.
Why we collaborate
Food fraud is a global problem that costs over $ 40 billion a year.
These areas are subject to tampering:
- Origin
- Content
- Brand
- Sustainability
Watch the video and learn how Kvarøy Fiskeoppdrett uses blockchain.
THE BENEFIT OF OUR COLLABORATION
The collaboration between IBM, NST and Atea will give Norwegian seafood producers an advantage in the market.
- Added value of Norwegian products and services.
- Create consumer confidence in a competitive market.
Watch the video about what IBM AND ATEA have to say about the solution.